The BlanX effect

Whitening effect

There is no such thing as a standard whiteness of teeth. The colour of tooth enamel varies from person to person, sometimes even from tooth to tooth, and may worsen due to a series of external or metabolic factors.
The daily and prolonged use of a specifically designed whitener that does not damage tooth enamel, such as the BlanX toothpaste, may restore the natural whiteness of teeth.

BlanX's natural whitening effect is due to the combination of a series of factors:
The lichen extract contained in the toothpaste's exclusive formula has a bacterostatic, anti-plaque and anti-stain effect, and acts as a softener and anti-inflammatory for the gum mucous.
The particular type and granular nature of silicon, on the other hand, allows teeth to be cleaned thoroughly without being abraded.
Finally, fluoride salts reinforce tooth enamel, making it more solid and shiny, and are antibacterial.
BlanX's natural whitening effect is well documented.

Anti-bacterial effect

Bacteria produce adhesive substances which bind them together and to the tooth surface, thus creating a build-up of plaque. The exclusive BlanX formula contains active ingredients with high bacteriostatic properties, capable of drastically reducing the proliferation of bacteria and fighting the adhesion of same to tooth enamel.
Furthermore, BlanX's anti-plaque action, proven by many in vitro tests, is decidedly more marked against the main micro-organisms responsible for tooth decay, thus further reducing its onset.

Non-abrasive

A good whitening toothpaste may become a hygiene instrument used on a daily basis and for prolonged periods of time. Therefore, it must be able to guarantee high levels of tolerance and bio-compatibility, both for teeth and the gum mucous.
BlanX toothpastes are made up of a calibrated compound of high-quality silicon of a particular granular nature. This results in an excellent cleansing effect and, thanks to a low RDA, does not damaging the tooth enamel.

BlanX toothpastes have been formulated to respect the physiology of teeth, and have been subjected to meticulous tolerance tests.